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2020/02


Google Chrome expands ad blocking on disruptive video content

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Recently Google announced an update to intrusive ad blocking on its Chrome internet browser with regards to video ads starting August 5, 2020. Google first started blocking intrusive ads through the browser in 2018 as they wanted to protect users from bot ····· 1057932

How to set up Facebook Audience Network using Google mediation

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What is the Facebook Audience Network? Since 2014, Facebook Audience Network (FAN) monetizes third-party apps and sites by showing ads to users who visit these other sites. The network itself refers to all the sites where Facebook ads can be displayed. Th ····· 1057936

How to detect ad fraud with Google analytics?

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As the world of digital advertising grows, sophisticated bot fraud technology increases as well. There is an urgent and constant need for publishers to safeguard their accounts from fraudulent traffic. In this post, we’re going to show you how you c ····· 1057934

Traffic Cop Invalid Traffic Detection & Blocking Alternatives

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Invalid traffic can wreak havoc on a publisher’s website. If left unchecked, it can result in ad account suspensions and loss of thousands in ad revenue. There are many ways of detecting ad fraud, such as using Google Analytics. However, sophisticated p ····· 1057935

How to fix ad serving limits on AdSense

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If you’re monetizing your website with display ads, the chances are that AdSense is part of your ad stack. For many publishers starting, AdSense is often the only ad network they use. Having your ad serving limited through AdSense is a nightmare to ····· 1057930

How publishers can combat the Q1 ad revenue drop

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After a fruitful festive season (Q4) that has generated the highest revenue in the entire year, publishers experience a sudden drop at the beginning of the year (Q1). Don’t feel that it’s a bad start looking at the January revenue drop. ItR ····· 1057931

How to create ad units with the new Google Ad Manager interface

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Google has been rolling out changes in the user interface without warning. The way you create Ad Units is no longer the same as before. It has been completely overhauled, causing publishers a lot of confusion. In this post, we’ll help you remove any ····· 1057928

How publishers can scale their business using remote workers

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Why do you need to go to the office every day? Why can’t you work from somewhere else? How about a coffee shop, a coworking space, mountains, or from your home? The world is witnessing a revolution in the work culture, and it’s spreading like ····· 1057929

A Day In The Life ? How Rizwan Helped Restore a Publisher’s Revenue Levels in 10 Days

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My name is Rizwan, and it’s my turn to share with an awesome story as part of our ?day in the life of an Ad Ops professional? series. I work with publishers of all sizes, but these days I work closely with a site in the gaming vertical. Recently, th ····· 1057933