HIV/AIDS and the Media

für 44.10€ kaufen ··· 9783844398427 ··· 10361119656 ···
HIV/AIDS: A Critical Discourse Analysis of selected Zimbabwe broadcasting Corporation Television Advertisements that deal with HIV/AIDS issues is a book that examines the communicative strategies used in addressing destigimatisation, protection against HIV/AIDS, prevention of mother to child transmission, HIV/AIDS transmission modes and abstinence from pre-marital sex. It uses CDA as an analysis tool. It establishes that language is persuasively used in the adverts to destigmatise HIV/AIDS, inform the audience about HIV/AIDS transmission and protection. It also encourages behaviour change and instills confidence in those living with HIV/AIDS to live positively. The book will be useful to students of language and advertising discourse.
Hersteller: Dictus Publishing
Marke: Dictus Publishing
EAN: 9783844398427
Kat: Hardcover/Sozialwissenschaften, Recht, Wirtschaft/Medien, Kommunikation/Kommunikationswissenschaft
Lieferzeit: Sofort lieferbar
Versandkosten: Ab 20¤ Versandkostenfrei in Deutschland
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5: Ab 20¤ Versandkostenfrei in Deutschland
6: Dictus Publishing
7: HIV/AIDS and the Media
:::: Hardcover/Sozialwissenschaften, Recht, Wirtschaft/Medien, Kommunikation/Kommunikationswissenschaft

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···· aufgenommen: 09.10.2020 · 07:45:52
···· & überprüft: 13.11.2020 · 00:05:58

HIV/AIDS and the Media

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