How to Place Products Without the Use of Product Placement
für 44.10€ kaufen ··· 9783845429342 ··· 10361133606 ··· The book contributes to an understanding of how the process of product placement functions and how the new Swedish Radio and Television law has, so far, influenced the different parties involved in the product placement process. The book will also give an insight in how the different parties involved, handle the ethical issues around product placement and product placement with alcoholic beverages. The purpose is also to give an understanding of if and how alcoholic beverages can be exposed in television despite the new conditions that the Swedish Radio and Televsion law has caused. Hersteller: LAP Lambert Academic Publishing Marke: LAP Lambert Academic Publishing EAN: 9783845429342 Kat: Hardcover/Sozialwissenschaften, Recht, Wirtschaft/Medien, Kommunikation Lieferzeit: Sofort lieferbar Versandkosten: Ab 20¤ Versandkostenfrei in Deutschland Icon: https://www.inforius-bilder.de/bild/?I=z0OjktJcujC9NNlUrk%2FzaugaOEvOkGlPRXkZWylnpP0%3D Bild:
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