für 44.10€ kaufen ··· 9783848423057 ··· 1036119638 ··· Over 80 % of organizational change efforts fail, management literature says. No wonder, as change is continuous and difficult, if not impossible, to manage. This book reports on an empirical research into 9 organizations, at the early stages of a merger. Organizational storytelling is used as an interactive intervention showing how lived and co-constructed stories mobilize people for change efforts. It addresses the temporal aspects of intentional change efforts, offering a much better chance of success than attempting to manage organizational change in a linear fashion. Experience how stories create cultural embedding through a common language in the 9 organizations, leaving management one step behind the change they, themselves, initiated. Hersteller: LAP Lambert Academic Publishing Marke: LAP Lambert Academic Publishing EAN: 9783848423057 Kat: Hardcover/Sozialwissenschaften, Recht, Wirtschaft/Wirtschaft/Management Lieferzeit: Sofort lieferbar Versandkosten: Ab 20¤ Versandkostenfrei in Deutschland Icon: https://www.inforius-bilder.de/bild/?I=8sncWj74a7R1u2os6OfsfJwRmadi8yS6x0rXW39XPPc%3D Bild: