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PR Today: The Authoritative Guide to Public Relations
für 31.73€ kaufen ··· INF1001124989 ··· 101763233 ···This new and fully-updated second edition of this acclaimed textbook offers a guide to public relations, spanning all aspects of PR work, including fashion, event management, crisis communications, politics, celebrity PR and corporate communications, and takes account of the rapid change in the PR industry. It It combines essential practical guidance with a thought-provoking analysis of this exciting but enigmatic industry, its ethical dilemmas and the role it plays in the contemporary world-not least its controversial but crucial relationship with the media. PR Today offers a fresh, lively and realistic perspective on its subject, based on the authors` rare combination of international top-level experience, insider knowledge and years of teaching and writing about PR. It will be invaluable for students taking public relations at undergraduate and postgraduate levels and essential reading for those seeking to start a career in this dynamic, fast-growing profession.
Hersteller: Red Globe Press
Marke: Red Globe Press
EAN: 9781137495686
Kat: Hardcover/Sozialwissenschaften, Recht, Wirtschaft/Wirtschaft/Sonstiges
Lieferzeit:
Versandkosten: Ab 20¤ Versandkostenfrei in Deutschland
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5: Ab 20¤ Versandkostenfrei in Deutschland
6: Red Globe Press
7: PR Today: The Authoritative Guide to Public Relations
:::: Hardcover/Sozialwissenschaften, Recht, Wirtschaft/Wirtschaft/Sonstiges
···· Rheinberg-Buch.de - Bücher, eBooks, DVD & Blu-ray
···· aufgenommen: 26.08.2020 · 09:04:44
···· & überprüft: 11.11.2020 · 02:09:21
: Authoritative : Public : Relations :
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