RPM vs. CPM: Should publishers focus on RPM or CPM?

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RPM and CPM are often two metrics that confuse new publishers. While they can both be used to determine your siteâ€™s monetization performance, there are key distinctions between the two. CPM is the amount that advertisers are willing to pay for 1000 impressions. RPM, on the other hand, is the total amount of ad revenue […]
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···· MonetizeMore
···· aufgenommen: 27.12.2021 · 11:00:55
···· & überprüft: 27.12.2021 · 11:00:55

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RPM vs. CPM: Should publishers focus on RPM or CPM?

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